One Comment on Setting Modelling Agency?

Kittysue on Sat, 31st Jul 2010 12:02 pm


Clients are not going to take you seriously until you have a website up with pictures of the models you represent. Every big agency posts their roster online, either visible to everyone, or password protected so only potential clients have access. They need to see what type of models you represent (fashion, commercial, plus size, kids, glamour, etc)

I would look into becoming a member of the AMTA - clients will often want to make sure you are a member of a professional association to verify your legitimacy http://amta.org.uk/

I am not sure where in the UK you are located, but you need to contact absolutely everyone in your region who might be booking models - magazines, local newspapers, clothing/accessory labels, beauty companies, advertising agencies, shopping centres, local businesses, etc. Look around - what sort of businesses near you are using models? What other agencies are near you and what sort of work are they booking? What is going to differentiate your models from those at competing agencies - price, variety, age range? You have to think why would a client book models through you instead of the agency they’ve worked with for years.

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